Welcome to BKM
Brand Resource Center
Here you'll find everything you need to correctly use the BKM brand, logos, color palettes, typography, templates, signage and social media guidelines.
BKM Brand
A strong brand is not just a logo or a slogan; it is the essence of who we are as a company. It empowers us to consistently communicate our purpose, articulate our mission, and effectively convey the essence of the BKM brand in words and images that truly highlight what sets us apart. Our brand is a reflection of our values, our dedication, and our commitment to delivering exceptional products and services. It is a powerful tool that allows us to connect with our audience on a deeper level and create a lasting impression. With a strong brand, we can confidently showcase what makes BKM unique and inspire trust and loyalty among our customers.
BKM Logos & Usage
Logos Files
Logo Application on Backgrounds
Logos may not be placed over busy backgrounds or competing brand visuals. The correct color versions to be used are either BKM orange/ BKM gray, BKM orange/ BKM white or inverted to white.
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Examples of the correct logo usage are below.
Logo Placement Guidelines
When designing promotional materials:
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Place the BKM logo on the right side of the page
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Do not include partner logos when representing properties with venture partners
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Ensure proper spacing and visibility
Example: Logo placement on an Offering Memorandum (OM) cover.
![Wier Thirty6 - Offering Memorandum - Client Draft[46].webp](https://static.wixstatic.com/media/275bc3_ed2d49d4afb74fc5abe437c7ff2b4356~mv2.webp/v1/fill/w_308,h_237,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Wier%20Thirty6%20-%20Offering%20Memorandum%20-%20Client%20Draft%5B46%5D.webp)
BKM Typography
BKM Color Palette
BKM ORANGE
CMYK: 0 56 96 0
RGB: 246 / 137 / 38
Hex: #F68926
PANTONE: 144
BKM GRAY
CMYK: 72 63 49 33
RGB: 71 / 75 / 86
Hex: #464A56
PANTONE: 7540C
SILVER SAND
CMYK: 6 4 0 30
RGB: 175 / 178 / 187
Hex: #AFB2BB
PANTONE: COOL GRAY 4C
METALLIC BLUE
CMYK : 82 60 29 13
RGB : 61 / 90 / 128
Hex: #3D5A80
SPLASHY
CMYK : 83 29 38 13
RGB : 0 / 125 / 137
Hex: #007D89
BELIZE BLUE
CMYK : 67 0 39 0
RGB : 63 / 191 / 176
Hex: #3FBFB0